Waves of Progress

WAVES OF PROGRESS, an evidence-based, data-driven behavioral therapy company was founded in Spring of 2018 and serves both Monmouth & Ocean County New Jersey. The co-founder asked that the brand not only represent the company's coastal location but to represent a patient's undulating experience that leads to progress in behavioral therapy. My role was to design brand elements including logo, fonts, color scheme, icons, and imagery. I chose colors based on the feeling of tranquility and vibrancy I got from looking at images of waves at different times of the day.

Adobe Illustrator, Adobe Photoshop

Waves of Progress, Spring 2018